Our Story

About ISU Marvin

A Team That Knows Your Industry

For over 35 years, we’ve worked alongside bike shops, tour operators, and seasonal sports businesses across the country. What started as a local agency has grown into a trusted insurance resource for hundreds of outdoor-focused operations—from bustling rental fleets to one-person repair crews. Our approach is simple: listen first, ask the right questions, and offer clear coverage options that actually make sense.

A family is riding bicycles in a park.
The logo for the national bicycle dealers association

Proud members of the National Bicycle Dealers Association

A black and white shield with a check mark inside of it.

We Know the Risks You Face

Our clients aren’t sitting in offices all day—they’re out on trails, in storefronts, or gearing up for the next wave of customers. That’s why we build policies around how your business really runs, not how someone else thinks it should.

Our Team

A man in a suit and tie is smiling for the camera.
A woman with long blonde hair is smiling for the camera.

Tina Morgan

Bicycle Program Department Manager


Ext. 862

tina@marvinins.com

Learn more
A man in a suit and tie is standing in front of a blue background.

Josh Barbosa, CIC

Commercial Sales Producer


Ext. 328

josh@marvinins.com

Learn more
A woman with long blonde hair is wearing a pink shirt and smiling.

Jo Ann Betty, CLCS

Bicycle Program Producer


Ext. 352

joann@marvinins.com

Learn more
The woman is wearing a white shirt and has a tattoo on her arm.

Karissa Weatherford

Bicycle Dealer Specialist


Ext. 314

karissa@marvinins.com

Learn more
A woman with red hair and glasses is wearing a blue shirt and smiling.

Built on Experience, Focused on Service

We’re proud to serve a community of business owners who work hard, move fast, and care about doing things right. From the first phone call to annual reviews, our team keeps the process clear, responsive, and personal—so your coverage grows with your business.

A bicycle is parked on the grass next to a railing.

Industry-Aligned Knowledge

We understand the rhythms and risks of bike and seasonal sports operations.

Licensed Nationwide

Whether you’re in one state or many, we’re ready to help you stay compliant and covered.

Responsive, Real Support

We believe in human conversations, fast answers, and keeping insurance as simple as it should be.